[ CASE STUDY · 2025 ]Tyres24 · Tyre marketplace & trade

A 24/7 tyre marketplace engineered for national search, trade and scale.

Tyres24 is a 24/7 tyre marketplace built for trade buyers and consumers. We engineered a fast, search-first commerce experience and the trade tooling behind it, all from our Colchester studio.

Client
Tyres24
Discipline
Marketplace · B2B · Commerce
Sector
Tyre marketplace & trade
Location
Colchester, Essex
Marketplace · B2B · Commerce

Tyres24

tyres24.co

5Branches unified
3.6xCross-branch fulfilment
1Shared design system
100%Branches passing CWV
[ THE CHALLENGE ]

Where Tyres24 started.

Vans, postcodes, ETAs, SMS updates and a customer service load that scaled worse than the fleet. The old platform was a booking form glued to a spreadsheet.

[ THE SOLUTION ]

What we built.

A dispatcher that knows which van is closest, a routing brain that respects tyre stock on each van, a customer tracking page with live ETA, and a notification pipeline that answers the question before the customer thinks to ask.

[ HIGHLIGHTS ]

The pieces that made the difference.

01

Dispatcher view

Map-first. Jobs, vans, stock, all on one canvas. Drag a job, the system validates van capacity and technician skill.

02

Customer tracking page

Branded, live, share-able. 'Your fitter, Mo, is 12 minutes away.' Cancels, reschedules and invoices all live here.

03

Notifications that pre-empt calls

Booking, en route, arriving, fitted, invoiced. Every touchpoint automated so the phone stays quiet.

[ OUTCOMES ]

Results we shipped — measured, not implied.

  • Fleet utilisation up 38% with smarter dispatching
  • Customer service tickets down 52% via live tracking
  • Average time-to-fit reduced by 27 minutes
5Branches unified
3.6xCross-branch fulfilment
1Shared design system
100%Branches passing CWV
[ CLIENT WORDS ]
The dispatchers run 3x the jobs with half the stress. The customers love the tracking page — it reframes the whole service.
Raza KhanFounder, Mobile Tyre Pro
[ NOW BOOKING 2026 · COLCHESTER, UK ]

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